NADA Chairman Wes Lutz on Tuesday injected a dose of reality into the conversation about the future of mobility, directly challenging media narratives suggesting that ride-hailing will replace personal vehicle ownership.
Parts Obsolescence: The Snakes That Eat Profits, Freeze Working Capital, Scare Your Techs and Poison CSI
They slither through your parts department and feed off your dealership. They’re sneaky. They slink onto your shelves when you are busy or not paying attention. Obsolete parts hide out of sight and out of mind.
New-car dealers looking to invest in the future of their dealership workforce should consider enrolling their managers in the new professional-training courses developed by the National Automobile Dealers Association.
“You do it to try to help your community. You do it primarily because it’s of interest to you and helps a group of people, and thereby helps the community. The stronger your community, the better off everyone is and the better our business is.”
NADA Show 2019 education programming will feature a preview of NADA’s newest dealership management training program, the NADA Professional Series. See first-hand why managers are looking to this program to supercharge their careers.
Conversion tracking measures and tracks how consumers are interacting with your digital marketing, and more importantly, whether you are “converting” a visitor into a customer, or at least, someone who takes an action after learning about your offer, product or service.
Today’s automotive dealership experience is nothing like the traditional, old-fashioned car-buying process that our parents and grandparents experienced.