Closing Out an Historic Year
NADA Live Show Sessions Provide a Glimpse into What’s Ahead.
NADA’s First All-Virtual Show Ushers in a New Era
A Recap of Day Three
How Dealers and Car Companies Adapted in 2020
“A dramatic change had to take place in marketing strategies and communications in very short order,” Sturm said about the onset of COVID-19 in March 2020.
NADA 2021 Chairman Paul Walser Says Dealers Must “Look at Things Differently” to Succeed and Strengthen Franchise System
Paul Walser, in his first remarks as NADA 2021 Chairman, urged dealers to look inward, think differently and take on new challenges in order to promote and strengthen the franchise system during a pivotal year for the industry.
Virtual NADA Show Proves Just How Resilient the Auto Industry Is
A Recap of Day Two
Getting the Most Out of NADA Show
Live Stage Sessions Cover Where Dealers Have Been and What’s Ahead
Auto Sector Faces Regulatory Changes in Biden Administration
On January 28, NADA hosted a webinar entitled “2021 Policy Outlook: What Changes Can Be Expected in the New Administration.”
Television Advertising During and After the Pandemic
Car dealerships have three big questions when it comes to television advertising these days, TVB President and CEO Steve Lanzano said during his Wednesday session on the NADA Live Stage.
ATD Works to Secure Truck Dealer Landscape
While politics in the nation’s capital may be partisan, truck dealers are more united than ever advocating for their customers, employees, and dealerships. I urge our members to get involved and stay engaged.
Adaptation and Reinvention
NADA Show Virtual Live Stage Features New Ways NADA Is Supporting Dealers.