Car dealerships have three big questions when it comes to television advertising these days, TVB President and CEO Steve Lanzano said during his Wednesday session on the NADA Live Stage.
A Recap of Day One.
Regional Finalists were Michael Molstead, Christine Alicandro Karnolt, Timothy Crenwelge and Christina Dawkins.
New light-vehicle sales in January started off the year at a strong pace. While the January 2021 SAAR of 16.63 million represents a decline of 1.4% from January 2020, it was the highest monthly SAAR since the start of the pandemic.
Launched in August 2019, the video contest is part of NADA’s Women Driving Auto Retail initiative, which highlights the current voices of women working in dealerships and encourages other women to pursue automotive careers.
We have pulled through one of the most challenging times of our lives, and I’m confident that we’re well-positioned to take advantage of the new year’s opportunities.