Digital marketing gives dealers the opportunity to meet consumers in the digital realm and follow them through every phase of the purchase lifecycle, from raising brand favorability, to selling more cars, to increasing visits to the service bay.
NADA President and CEO Peter Welch Warns of ‘Serious Unintended Consequences’ of Tariffs on Imported Autos and Parts
“New tariffs on imported autos and parts, if broadly implemented, would hurt the auto industry, and our customers and our economy as a whole,” Welch said in a video released Monday.
Automakers are scrambling to ship vehicles to the United States to pre-empt possible higher tariffs, according to port data, port officials and logistics companies.
German Chancellor Angela Merkel said on Thursday she would back lowering European Union tariffs on U.S. car imports, responding to an offer from Washington to abandon threatened levies on European cars in return for concessions.
NADA’s comments were filed with the Commerce Department in response to proceedings being conducted under section 232 of the Trade Expansion Act of 1962 intended to determine the effects on the national security of imported automobiles, including cars, SUVs, vans and light trucks, and of imported automotive parts.